Guides for D2C founders.
Honest notes on Shopify development, theme speed, Meta ads and automations. Written by the team building the stores.
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Automation7 min read
Abandoned-cart recovery: WhatsApp vs email
Which channel recovers more abandoned carts for Indian and overseas buyers — WhatsApp or email? Costs, consent rules, timing, message examples and the setup we recommend.
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Automation7 min read
Cut fake COD orders with WhatsApp confirmation
How Indian D2C stores reduce COD returns (RTO) by confirming cash-on-delivery orders on WhatsApp before shipping — the flow, the message, the maths and the setup.
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